Automotive Market Research Reports

The Future of the Used Car Market in Great Britain 2012 - 2017

The 2012 edition of our research report The Future of the Used Car Market in Great Britain is available now. Published biennially since 1994, this report provides unrivalled research data and analysis on current and future trends in the UK used car market. No other single report provides the same depth, breadth and quality of analysis - or forecasts running forward to 2017.

You can buy the report right now online for £1,250 + VAT (£1,500) using Visa or Mastercard - with immediate delivery to your inbox of a link to download the report PDF and an executive summary PowerPoint.

UK Car Buyer Brand Perceptions 2011

The Trend Tracker inaugural UK Car Buyer Brands Perceptions 2011 study is based on 12 months' data drawn from a continuous monthly survey of 1,000 car drivers (owners and users of cars, including company cars) throughout the UK.

The methodology employed is computer-assisted face-to-face, in-home, CAPI-assisted interviews with a random location sample taken at 100 selected sample points within the UK.

The report, written specifically for brand managers, marketing agencies and automotive specialists, reveals which cars buyers are considering purchasing next and the criteria they use to make their decisions.

The Castrol Professional Trend Tracker 2011

The Castrol Professional Car Service and Repair Trend Tracker is one of the longest running, most comprehensive aftermarket study published for the Automotive industry.

The report is essential reading for manufacturers wanting to know their share of servicing, repair and maintenance work - as well as where the work was carried out.

Download the definitive aftermarket report


Latest Automotive Research & Comment: Trend Tracker Whitepapers

Automotive whitepapers, auto market researchCar brands and Consumer Involvement Theory
Latest Whitepaper from Trend Tracker Insight
As an introduction to the UK Car Buyer Brand Perceptions 2011 study we launched in September, lead analyst Robert Macnab has prepared a White Paper on the thinking behind the report's emphasis on defining consumers' brand perceptions in terms of Consumer Involvement Theory, or CIT.

You can also download from this site a recording of our recent webinar presentation on the study, besides sample pages and full contents details.
Download this Latest Whitepaper

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